Redefining the link between Subjective Norm and Entrepreneurship Intention: Mediating Effect of Locus of Control

Entrepreneurship acts as a panacea for improving country growth and is prevalent in reducing the unemployment rate. A plethora of studies have focused on main determinants that affect people’s intention to become an entrepreneur. The entrepreneurship research mainly influence external environment individual personality aspects are not sufficiently considered. This study examines mediating effect locus control relationship between subjective norm youth intention. based cross‐sectional online survey design. sample includes 248 Malaysian youth. variables measured adapted scales IBM SPSS 27 was used statistical analysis. Data were analysed using regression analysis assess possible control. present provides evidence partially mediates Thus, this concluded how entrepreneurs differ from rest population terms contributes literature by revealing individuals with high internal more likely entrepreneurs.